Brand & marketing enablement
We help brand and marketing teams bring ideas to life, create better customer experiences, and make more of their everyday marketing.
Start with your goals. Agree the scope before work begins.
Where we help
A launch to bring to life. A story to share. A customer journey to improve. We help your team move from the ambition to the work that makes it real.
Turn the brand’s story into something people can explore, understand, and act on. From campaign landing pages to interactive experiences, make every encounter feel like you.
Campaign pages · Digital experiences · Interactive storytelling
Give good ideas a way to reach the world. Bring together AI-assisted video, reusable brand assets, and simpler creative workflows so your team can keep creating.
AI-assisted video · Brand asset libraries · Creative workflows
Help interest turn into a confident next step. Make products easier to discover, questions easier to answer, and the journey from first visit to returning customer more connected.
Product discovery · Customer conversations · Follow-up
Bring customer questions and marketing activity into a clearer picture. Give your team useful reporting and more time to act on what it learns.
Customer insight · Connected reporting · Routine automation
The whole customer journey
Your campaign, website, conversations, and follow-up should feel connected. Start where the experience needs the most attention.
A story or experience that gives the right people a reason to pay attention.
Clear information, useful answers, and a brand that feels consistent.
An easier path to the right product, a purchase, or a conversation.
Thoughtful follow-up and an experience worth coming back for.
Selected experience
A few examples of bringing creative thinking and practical delivery to the way people discover, understand, and experience a brand.
Commerce & customer understanding
For a retail brand, introduced a shopping assistant and a way to review customer conversations. Improvements to search and product choices helped address the same questions across the shopping experience.
Marketing visibility
For a wellness business, connected customer and advertising information to support reporting. Added checks that surface missing or outdated information, giving the team a clearer basis for reviewing its activity.
Audience participation
Collaborated with artists and creative teams on mobile, augmented-reality, and interactive audio experiences. Each project gave audiences a way to participate in the creative idea.
How we work together
Start with one meaningful opportunity. Agree what success looks like, bring the right people together, and build on what you learn.
Discover
Start with your audience, your goals, and what is getting in the way. A Marketing Opportunity Review looks at the relevant touchpoints and how your team brings them to life.
A shared brief, a clear priority, and a practical plan.
Create
Shape and deliver the experience, creative assets, or workflow that addresses the priority. Work alongside your team, with a clear brief and room for thoughtful feedback.
Something ready for your audience or your team to use.
Refine
Look at how people respond, listen to your team, and improve what matters. Agree a continuing scope around the work that will keep marketing moving.
A clear view of what is working and what to improve next.
An ongoing partnership
The next campaign. A new customer question. A better way of working. Stay connected to a partner who knows your brand and helps your team act on what it learns.
A shared set of priorities, an agreed monthly scope, and regular conversations about what matters next.
Make room for the next campaign or creative idea
Keep brand assets useful and easy to find
Listen to customer questions and feedback
Make everyday marketing work easier
Review what changed and choose the next priority
Imagination,
with follow-through.
A hands-on creative partner
2 Handed Coding is led by Yair Szarf. A background in sound, interactive media, and digital products brings creative perspective to the practical challenges of brand and marketing teams.
You work directly with Yair, alongside your team, agency, and the specialists a project needs. Creative judgment and technical depth come together to help good ideas make it into the world.
Before we begin
Helping your team put the brand into practice: the experiences customers encounter, the creative work they see, and the insight that informs what comes next. That can mean a campaign experience, a creative workflow, a better shopping journey, or clearer reporting.
Yes. We complement the people responsible for your brand strategy, identity, content, and campaigns. We can take a brief from your agency or help your team define a practical next step, then work together to deliver it.
A picture of the relevant audience journey, what is helping or holding it back, and a recommended next move. You receive a focused brief, priorities, and a plan you can discuss with your team. We agree the scope, fee, and timing beforehand; any further work is a separate decision.
Yes. A focused starting point might be a campaign page, a customer question that keeps coming up, a creative production bottleneck, or reporting that takes too much time. We agree what the project needs to achieve and what is included before starting.
Yes. An ongoing partnership can support new creative work, customer experience improvements, reporting, and care for what we have launched. Priorities, included work, response expectations, and review cadence are agreed together.
AI can help develop video, explore creative directions, answer customer questions, and reduce repetitive work. We use it where it serves the brief, with human judgment and review to keep the result aligned with your brand.
A little about your brand, who you want to reach, and what you want to make happen. Share a public website or campaign link if it helps. We can work out the next questions together.
Let’s talk about your brand
Tell us about your audience, your next ambition, or the work that keeps getting stuck. We partner with brand, marketing, and commerce teams ready to turn a clear priority into action.
A focused Marketing Opportunity Review can be the first step. We’ll agree the scope, fee, and timing together.
